How is fresh technology innovating sales in Dubai and the Middle East?

Dubai is a growing hub of innovation, new business, and the evolution of new companies. In such a competitive environment, innovating sales is absolutely essential in order to gain traction, brand recognition, and repeat customers. In this article we look at sales in Dubai and how the right business process technology is innovating those sales. We look at some of the incoming technologies and tools that are going to be essential, and why you still need to be networking and taking a personal approach.

Overview of sales in Dubai

Sales in Dubai are thriving, and the economy is seeing growth in multiple sectors, the biggest of which (according to Metroverse) are:

• Trade and transportation
• Professional and business services
• Merchant wholesalers and durable goods
• Admin and support services

New businesses and entrepreneurs are being drawn to the area thanks to favourable conditions, extensive support and development activities from the government, and a growing interest in developing the region further as a hub for business on a global scale.

Trends that are having a large impact across the UAE and Dubai have included:

• Focusing on sustainability and reaching 2030 goals
• Adapting and adopting smart technology and the Internet of Things (IoT)
• A focus on streamlining business activities in order to make the best use of resources and improve return on investment through lower overheads.

TEB Apps will help you boost your sales team’s performance, and ensure you have a sophisticated yet simple to use digital infrastructure backing your company, letting you and your team get on with the business of selling, with support at every stage whether you are working from the office, in a hybrid working environment, or are working out on the field and on-the-go.

How are technological advancements innovating sales?

Being able to blend in-person availability with digital functionality is allowing sales in Dubai to push forward in a unique manner that is perfectly suited to the region.

The right technology and tools can ensure your team are spending time on the areas that need their insight and skills, and that the important but low-skill daily tasks are still being managed to high levels.

Increasing your sales, building your brand, and developing your brand are business-critical goals that your company will be striving to achieve, and the right blend of tech, tools, and networking can help you achieve this.

There are different sales methods that your team may wish to employ, and quite often the strategy they use will depend on who their client is, and what they are looking for. With the right digital support and real-time usage of sophisticated data-driven tools, your team will be able to completely customise their sales approach on a granular level, and ensure clients are seeing their needs met in a way that is impossible for companies that are not making use of client data to drive them.

Some new sales technology and tools growing in Dubai

Dubai is a hub for entrepreneurs and established businesses, and as you would expect, this means the tools and technologies available are constantly evolving as well.

Tools that are being adopted by most businesses looking to increase their sales include:

• CRM software with mobile application and real-time updating functionality.
• Team management tools that integrate with automated processes such as task assignment.
• Integrated stock management viewing that allows sales team members to accurately relate product levels and delivery estimates to clients.
• Customisable Terms & Conditions (T&Cs) to better serve clients and cover the business.

With this in mind, some of the most popular new platforms that are gaining traction in the area include:

• TEB Apps (the only application that offers customisable T&Cs)
• Elate CRM
• CorporateStack
• Attio
• Freshworks CRM

When selecting new tools for your business, it is important to understand exactly how your existing ones are linked together; the last thing you want is to replace a core function of your business and then find outlying operations no longer work.

Look for technologies that will integrate with your existing processes and build your business up. Solutions that offer you functionality, flexibility, and the ability to grow are going to be far more beneficial than something quick and promising to be the “cheapest option” because there is a very good chance that it will not be either quick or cheap once you have finished fixing the issues and getting hold of other tools to patch the gap.

Why you still need a personal approach as well as a digital platform

Whilst there has been a slow but steady trend towards digital engagements and online interactions, Dubai and the UAE as a whole are a region steeped in tradition – and it is very much a location where the personal touch is expected.

When operating in Dubai, you need to be part of the community and be seen as a part of the community. This means you need to get out there and network, as well as operate digitally.

Having the right tools in place with CRM apps and real-time updates on client files will allow you to step out with confidence that you can give each client a personalised experience and develop your brand in a way that stands out for positive reasons.

 Visit the CEO meet event in Dubai

Give your business a boost with connections, skills, and the information you need to make the most of your resources.

On October 19^th you can join CEOs and business leaders from across the globe in a networking event to remember – save your space now, and you will be set to benefit from:

• Shared learning and experiences from industry peers.
• Connections with CEOs and leaders.
• New friends and peers across multiple industries.
• New partnerships and opportunities for business growth.
• Information on new business automation technologies and tools you need to know about.

Spaces are limited so make sure you book your seat as soon as you can, and we look forward to seeing you there!